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The Forevermark Promise

The Forevermark Promise means not only that each De Beers Forevermark diamond is beautiful and rare but also that it has been responsibly sourced. The Forevermark responsible sourcing standards apply throughout the entire journey of a Forevermark diamond, ensuring that each Forevermark diamond can be given or worn with pride.


It is an important element of the Forevermark promise that all diamonds are sourced from mines that not only comply with Forevermark’s strict political, financial, social and environmental requirements, but also actually benefit the communities in which they are operating.

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To assess this, Forevermark analyzes the impact on the local area, investigating areas such as health, education and training, investment in the local community infrastructure, and best practices regarding the local environment and ecology.

Countries where Forevermark diamonds are sourced continue to use revenues generated by diamonds to build a more prosperous future. Forevermark diamonds come from mines in countries such as Botswana, Namibia, South Africa, Australia and Canada.

The Kimberley Process is an international certification program that was established in 2003 to prevent the sale of diamonds which are illegally traded to fund conflicts. While all BC Clark diamonds adhere to the industry standards and are certified to be “conflict free,” Forevermark’s sourcing standards have been developed to add assurance over and above the Kimberley Process, providing extra confidence.


Every Forevermark diamond receives an inscription that represents the promise that it is beautiful, rare and responsibly sourced. To learn more, click here.